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books & ideas · 2014-01-23

Stuck In A Dream? Here's The One Secret The $12bn Self-Help Industry Always Fails To Sell

Books & Ideas
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January 23, 2014

The self-improvement industry is worth $12 billion annually with more than 45,000 self-help titles in print.

Each year, more books are published and more dollars spent. And each year, the poor keep getting poorer. How poor? The median American in the bottom quintile of wealth is 63% poorer than his counterpart a generation ago, with similar drops in wealth for the next two socioeconomic strata.

These are the people buying books, listening to tapes, attending seminars, spending $12 billion on self-improvement each year. And it’s getting them nowhere.

Click to read the full article in Business Insider Australia

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Matthew Michalewicz

Entrepreneur, author and international keynote speaker on artificial intelligence, disruption and the science of success.

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